EasierAsk

You’re sold.
Now sell it upstairs.

Wellbeing spend doesn’t sign itself off. Somewhere in your building is a Finance Director with fifteen minutes, a red pen, and every question that kills deals like this.

Rehearse the meeting here first. Walk out with the business case written.

Before you walk in.

How many people work for you?
120
MHFAiders your firm has trained
6
CH
Carol Hughes
Finance Director
Question 1 of 5
Points won: 0

She’s taking it to the board.

Business case: anonymous access to trained MHFAiders
Prepared for board review · EasierAsk
The workforce
The EAP problemCurrent provision sees low single-digit usage — it asks for a name before it asks how someone is. The spend is live; the help isn’t reaching people.
The mechanismAnonymity removes the visibility cost of asking. The barrier was never the help; it was being seen to need it.
The sunk investment
SafeguardingMHFAiders keep their trained escalation routes; crisis signposting is built into the platform. Anonymity protects the person asking — it never blocks getting someone real help.
The numbers
Indicative figures for discussion: the annual licence band for your headcount, workforce estimates based on one-in-four annual prevalence, and modelled avoidable cost consistent with EasierAsk’s two-site year model. Workers never face a paywall.

Send it and you get the business case — plus the three objections you will actually get in the room, and what to concede to each one.

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Carol is fictional; the questions aren’t. If any of this is close to home: Samaritans, 116 123, free, any time. EasierAsk — modern mental health support.